Home > United Way | Live United > JOB OPENING: Campaign Director


Reports to: President

Position Summary

The Campaign Director is responsible for developing, executing and achieving United Way of Northeast Mississippi’s fundraising and relationship management objectives within a portfolio of workplace accounts. This position performs managerial, sales, public relations, analytical and coordination tasks to support the mission of United Way of Northeast Mississippi (UWNEMS).

Key Position Responsibilities

  • Utilize Andar to maintain accurate account data about workplace accounts, analyze donor information for trends, gaps, and opportunities for revenue growth and develop work plans which maximize potential for giving.
  • Create and achieve annual and long-term business plan objectives needed to secure the resources under management necessary to support the work of UWNEMS. This includes developing and attaining annual fundraising goals.
  • Build relationships to discover individual and corporate interests. Develop and implement a year-round strategic relationship program that encourages workplace employees to give to UWNEMS, advocate for UWNEMS as a community partner and volunteer with agency and UWNEMS initiatives.
  • Implement workplace campaigns best suited for individual locations including in-person, virtual or hybrid opportunities to give.
  • Once funding is secured, create and conduct programs of outreach for donors through T-shirt distribution (or similar activities), and serve as the primary point of contact and relationship manager for key workplace staff (ECCs, HR, CEOs, etc).
  • Provide direction and support to volunteers, including loaned executives, cabinet volunteers and employee coordinator leaders in development of campaign plans.
  • Provide accurate donor information capture in the Andar database and effectively prioritize work responsibilities so that goals and duties are met in a timely fashion and tasks are accomplished within set time and budget constraints.
  • Maximize giving growth through a focused, ongoing year-round emphasis on retaining our current donor base and developing new business opportunities within the workplace campaign.
  • Effectively execute cross-departmental operations. Build cross-training knowledge and relationships among coworkers and across functions to ensure the seamless integration of all aspects of UWNEMS’s mission and vision.

Core Competencies

Adaptability and Self Sufficiency: Anticipates changing circumstances and acts proactively to prevent crises; willingness to embrace changing campaign methods to accommodate various environments, responds in an open-minded, constructive and focused way. Ability to work independently for extended periods of time with minimal supervision; ability to take the initiative and to be proactive.

Customer Relationship Management: Puts the customer at the center of every activity, process and communication; engages customers to improve their experience with the UWNEMS brand. Shows appreciation to others for effective performance, significant achievements and special contributionsDevelops contacts with people who are a source of information and support, and maintains contacts through periodic visits, telephone calls, correspondence and attendance at meetings and social events.

Communication and Engagement Skills: Demonstrates effective verbal and written skills; utilizes various styles to get ideas across; listens to and acts on directives from UWNEMS President; listens to and responds appropriately to others; engages with relevant stakeholders in problem-solving and in developing breakthrough ideas and solutions.

Results Orientation: Demonstrates ability to implement action plans within a timely manner to meet deadlines and to accomplish tasks; pays attention to details but never loses sight of the big picture and manages time wisely in order to achieve the desired results; is outcome oriented in decisions and actions; thinks in terms of “What more can I accomplish?” and “Does this activity lead to the desired result/outcome in a timely and effective manner?”

Self/Staff Development: Actively participates in self-development through learning and development opportunities; seeks out opportunities to become not only more proficient in his/her role, but to gain more knowledge of the organization.

Strategic Thinking: Utilizes knowledge of the industry to leverage the organization’s strengths; seeks out new channels and venues to deliver UWNEMS’s message; identifies the implications of social, economic, political and global trends; takes a long-term perspective on problems and opportunities; proposes innovative strategies to move the organization forward.

Technical Expertise: Commands a thorough understanding of the subject matter for their role; keeps current and up to date with new information for their role.

Accountability/Brand Stewardship: Understands and embraces their accountability to goals, outcomes and the overall mission of UWNEMS; has the ability to organize and prioritize the workload while maintaining focus and staying on track, establishes and implements an efficient course of action, understands what’s necessary to get things done, uses resources optimally, balances the workload when involved in multiple projects and establishes appropriate deadlines; takes responsibility for the use and protection of all resources in his/her control; ensures that the use of resources aligns with the mission of UWNEMS as well as with customer expectations; is a positive and motivational brand ambassador.

Behavioral Expectations

  • Represents UWNEMS positively, professionally, courteously and effectively.
  • Assists or takes on new tasks to help UWNEMS achieve its mission.
  • Maintains confidentiality regarding personnel and organizational information.
  • Adheres to the ethical standards described in the UWNEMS Code of Ethics.
  • Builds positive internal and external relationships.
  • Willing to work nights, weekends or early hours when necessary


Bachelor’s Degree

Prefer three to five years’ work experience with a proven track record.

Excellent communication, presentation, and organization skills required.

Northeast Mississippi networking capabilities with commercial, industrial, professional, and other sectors of employment a plus.

Note: This job description is intended only to provide information about the general nature of the job and is not an all-inclusive list of the job duties, skills or abilities, which is subject to change.

Interested candidates should email a resume and cover letter to Patti Parker, President of UWNEMS, at patti@unitedwaynems.org